Planet Fitness Inc

Planet Fitness, Inc. is a fitness club franchise in the US with over 2,100 locations spread across all 50 states. It also has international locations in Canada, Mexico, Panama, and Australia, with 95% of its locations operated as independent franchises. First established in 1992 in Dover, New Hampshire, the company has its headquarters in Hampton, New Hampshire. The company membership numbers rank the highest in the health club market. It offers a low-cost member fee per month, allowing it to target a broad audience. The unique offering at Planet Fitness is the Judgement Free Zone. Because many people feel intimidated by a standard health club, Planet Fitness provides a welcoming environment designed to ensure anyone can feel comfortable training. Free training from an instructor is also available to all members. Find Planet Fitness trading on the NYSE under the ticker PLNT. In 2021, Planet Fitness announced an investment in iFit, a global developer and retailer of interactive fitness software, equipment, and content. Brands owned by iFit include NordicTrack ® and Freemotion®. Planet Fitness and iFit had previously partnered to deliver trainer-led workouts via the Planet Fitness app. Stay up to date with the value of Planet Fitness stock using your eToro virtual portfolio.